This Cookie Policy explains how MyTradesShop, operating as NEXRISE TECHNOLOGIES LTD (“we”,“us”, or “our”), uses cookies and similar tracking technologies when you visit or interact with our website (www.MyTradesShop.com).

This policy complies with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR). It should be read alongside our Customer Privacy Policy and Trades & Professionals Privacy Policy.


Cookies are small text files placed on your computer, smartphone, or tablet when you browse a website. They allow a website to recognise your device, remember user choices, maintain secure sessions, and collect analytics regarding site usage.

In addition to cookies, we may use similar automated tracking technologies such as web beacons, pixels, local storage objects (LSOs), and server logs to support site utility and marketing measurements.

We use cookies to deliver secure authentication for homeowners and trade professionals, process job leads, remember individual preference options, monitor platform usage metrics, and serve relevant online advertisements.

These cookies are strictly required for the core operation of www.MyTradesShop.com. They enable core functions such as secure user login, fraud prevention, active job lead purchasing, and cookie preference retention.

Legal Basis: Legitimate Interests / Necessity for Contract Performance under PECR Reg 6(4)(b). Consent is not required for these essential cookies.

These cookies collect aggregated, non-directly identifiable information on how visitors navigate our platform. They allow us to count visit statistics, measure page speed performance, and optimize site layout based on user movement.

Legal Basis: Consent (you can accept or refuse these cookies via our banner).

Functionality cookies allow www.MyTradesShop.com to remember choices you make (such as your regional search preferences or account layout choices) to provide a tailored user experience.

Legal Basis: Consent.

www.MyTradesShop.com uses targeting and advertising cookies—typically operated by third-party partners—to deliver relevant advertisements and offers tailored to your interests based on your activity on our platform. These cookies record your interactions, pages visited, services viewed, and links followed. They link this browsing activity to your specific machine or device rather than identifying you as an individual.

  • Personalized Advertising:They allow us to display tailored platform offers on external advertising networks (including Google, Meta, Facebook, Instagram, and TikTok). For instance, if a cookie recognizes interest in a specific service on a partner site or device, it helps show related services
  • Ad Frequency Control:They limit the number of times you see the same advert on your device to prevent ad fatigue.
  • Campaign Performance:They allow us to measure the effectiveness of our marketing campaigns across different channels.
  • Referral Tracking:They monitor which advertising source or link directed your device to www.MyTradesShop.com, helping us evaluate where to invest our marketing efforts.
  • Referral Tracking:They monitor which advertising source or link directed your device to www.MyTradesShop.com, helping us evaluate where to invest our marketing efforts.
  • Marketing Automation, Social Media & Third-Party Cookies:

    www.MyTradesShop.com utilizes marketing automation technology to analyze visitor behavior and enhance user engagement. These cookies track your visits to our platform to deliver personalized content and offers. Additionally, they assist in monitoring your interaction with our email communications—allowing us to verify whether emails are opened and which links are clicked—ensuring we only send you relevant and timely information.

    Our platform integrates features provided by third-party services and social media networks (such as LinkedIn, X/Twitter, and YouTube). When you interact with these embedded features on www.MyTradesShop.com, these external providers may place session or persistent cookies on your device. This allows them to collect data regarding your online activities over time and across different websites.

    www.MyTradesShop.com may contain links to external third-party websites. Please note that we do not operate, control, or take responsibility for the cookies used by these external sites. We strongly advise reviewing the respective privacy and cookie policies of any third-party websites you visit to understand their data collection practices.

Information gathered by these cookies may be remembered and shared with trusted marketing partners to deliver these services.

Below is a breakdown of the primary cookies operating across www.MyTradesShop.com:

Cookie NameCategoryProvider / DomainDurationPurpose
__ts_session, auth_token, refresh_tokenStrictly NecessaryFirst-partySessionMaintains secure user login and active session validation.
cookie_consent_statusStrictly NecessaryFirst-party2 YearStores your cookie consent choices.
_ga, _gid, _gatAnalyticsGoogle AnalyticsUp to 3 YearsTracks site navigation usage and user behavior metrics.
CLID, _clck, ANONCHKAnalyticsMicrosoft Clarity1 YearProvides session heatmaps and usability optimization logs.
_gcl_au, _gcl_awTargetingGoogle Ads90 DaysMeasures conversion efficiency of Google search campaigns.
_fbp, frTargetingMeta (Facebook)90 DaysDelivers personalized trade advertising across Meta platforms.
_ttpTargetingTikTok Pixel13 MonthsTracks ad campaign engagements originating from TikTok.
_pin_unauthTargetingPinterest1 YearMeasures home improvement promotion interactions on Pinterest.

Certain features integrated into our platform rely on trusted third-party service providers (such as payment processors like Stripe, cloud analytics vendors, and embedded video tools). These third parties may store cookies on your device according to their respective policies.

You can manage or modify your cookie choices at any time:

  • Consent Banner Settings: Use our website cookie banner to grant, adjust, or revoke consent for optional cookies.
  • Browser Controls: Most web browsers allow you to block, manage, or clear cookies via browser preferences.
  • Third-Party Opt-Out Tools: You can opt out of interest-based ad tracking through industry portals such as the Your Online Choices UK platform.

Please note: Blocking essential cookies may prevent secure areas, login tools, or payment gateways from operating correctly.

We may revise this Cookie Policy periodically to align with technical modifications, statutory regulatory updates, or changes to platform functionality.

If you have any questions regarding this Cookie Policy, please reach out to us:

Last updated: September 2026