At MyTradesShop, operating legally as NEXRISE TECHNOLOGIES LTD (Company Number: 12345678, VAT Registration: GB123456789), we place the absolute highest priority on maintaining the trust, confidentiality, and privacy of our customers. For the purposes of this Customer Privacy Policy, a "Customer" encompasses any individual homeowner, property holder, landlord, tenant, or designated client representative who submits, publishes, or manages a job posting on our platform, requests quotes from tradespeople, engages in communications through our messaging channels, leaves reviews under our Review Policy, or posts inquiries on public community modules such as "Ask a Tradesperson".
This Privacy Policy sets out the complete legal framework regarding how NEXRISE TECHNOLOGIES LTD ("we", "our", or "us") collects, uses, handles, stores, shares, and protects your personal data across all of our digital touchpoints, operational infrastructure, and customer channels. This includes our primary website (www.MyTradesShop.com), mobile web interface, mobile applications, software tools, email communications via support@mytradresshop.com, and direct phone interactions at +44 7964 9803197. Should you need to reach us by post or verify our legal registration, our primary address is 1A Sydney Crescent, TW15 2BJ (NEXRISE TECHNOLOGIES LTD, 1A Sydney Crescent,TW15 2BJ).
Throughout this document, "Service" refers to any capability, tool, feature, product, or assistance provided by MyTradesShop, including quote management systems, tradesperson directory matching, project posting tools, communication interfaces, and support mechanisms delivered electronically, via telephone, or through digital channels. "Personal information" (or personal data) refers to any piece of information, or set of combined details, that directly or indirectly identifies you as an individual—such as your full name, telephone number, email address, physical property location, IP address, billing logs, or account access credentials.
This Privacy Policy applies universally to all customer data gathered, stored, or processed across our operations, operating alongside our Cookie Policy, Refund Policy, and Review Policy to guarantee total operational transparency. It details your rights under applicable data protection laws (including the UK GDPR and the Data Protection Act 2018) and outlines our duties to keep your information secure. If you have questions about your data rights or wish to make an inquiry, please visit our contact us page or email support@mytradresshop.com. If you are a trade contractor offering professional services on our platform, please refer to our dedicated Trades & Professionals Privacy Policy.
Under applicable data protection legislation (including the UK General Data Protection Regulation and the Data Protection Act 2018), NEXRISE TECHNOLOGIES LTD (Company Number: 12345678) acts as the data controller responsible for determining the purposes, means, and safeguards for processing the personal information you provide to us as a Customer on MyTradesShop.
We are committed to managing your data transparently and securely. If you have any inquiries, concerns, or requests regarding this Privacy Policy, our data protection practices, or how we handle your personal information, you can reach our Data Protection Officer and legal privacy team through the following official channels:
To deliver our core platform features, connect homeowners with qualified tradespeople, and facilitate seamless project quotes, MyTradesShop gathers personal data across four main collection channels:
Information Provided Directly by You
We collect data that you voluntarily submit to us when creating a customer account, posting a new job listing, requesting quotes, uploading job descriptions or project photos, communicating with tradespeople via our messaging channels, submitting feedback or reviews under our Review Policy, posting questions on "Ask a Tradesperson", or contacting our support team via support@mytradresshop.com or +44 7964 9803197.
Information Collected Automatically and Generated During Your Usage
As you navigate www.MyTradesShop.com, use our mobile application, or interact with our services, we automatically generate and collect technical diagnostics, usage analytics, IP addresses, browser types, device identifiers, and site activity logs. We also gather preferences through cookies, web beacons, and tracking pixels as outlined in detail within our Cookie Policy.
Information Obtained from External Third-Party Sources
Where permitted by law, we may receive information about you from external commercial partners, data brokers, public databases, land registry records, and advertising platforms (including Google, Meta,AI platform and TikTok). This includes receiving verification data, demographic information, and ad interaction metrics to help refine our marketing campaigns and optimize user matching.
Information Provided by Tradespeople Registered on Our Platform
We may collect information about you from trade professionals registered on MyTradesShop. This includes job shortlist confirmations, project completion reports, quote details, communication records, payment status updates, or reports submitted in connection with customer service inquiries, disputes, or platform integrity monitoring.
To provide our services, match you with qualified trade professionals, and maintain account security, MyTradesShop processes various types of personal information. The categories of data we collect depend on how you interact with our platform and services:
When you register an account, post a job, or engage with trade professionals through MyTradesShop, you directly provide us with the following personal details:
Whenever you visit www.MyTradesShop.com, use our mobile application, or access customer portals, we automatically collect technical diagnostics and behavioral metrics:
We may supplement the personal data you provide with information received from legitimate external sources, statutory registries, and partner networks:
At MyTradesShop, operating as NEXRISE TECHNOLOGIES LTD, we process your personal information for specific operational, commercial, legal, and business purposes. Below is a detailed breakdown of how we utilize your data as a Customer alongside the specific lawful bases relied upon under applicable data protection legislation:
Identification and Authentication
Purpose & Activity: We process your customer login credentials, including your account email, encrypted password, security security questions, and multi-factor authentication tokens, to verify your identity whenever you log in or access your account profile. This ensures your account remains secure, protects your sensitive property information, and prevents unauthorized access.
Lawful Basis: Compliance with our contractual obligations to you to deliver a secure, protected, and fully functional customer account.
Operating Our Customer Services & Facilitating Job Matching
Purpose & Activity: We process your personal contact information, property location, project details, job specifications, uploaded photos, and message logs to deliver the core functionality of MyTradesShop. This includes publishing your job postings, matching your project requirements with qualified local tradespeople, enabling secure direct messaging, processing payment transactions or booking fees, and managing feedback submitted under our Review Policy.
Lawful Basis: Performance of a contract to fulfill the trade-matching and home improvement platform services you explicitly request from us.
Improving Our Platform & Customer Experience
Purpose & Activity: We analyze customer navigation history, feature usage metrics, device diagnostic logs, and voluntary feedback submitted through customer surveys to continuously refine MyTradesShop. Your interaction data helps us perform system maintenance, repair bugs, test new account utilities, and optimize our tradesperson matching algorithms.
Lawful Basis: Our legitimate business interests to conduct research, product development, and service optimization to deliver a seamless home improvement hiring platform.
Preventing Fraud, Fake Reviews & Platform Abuse
Purpose & Activity: We monitor account creation patterns, IP addresses, payment logs, and user behavior to detect, prevent, and mitigate fraudulent activities. This includes preventing banned individuals from creating duplicate customer accounts, detecting fake project listings, verifying legitimate job requirements, and enforcing authentic, unmanipulated feedback in compliance with our Review Policy.
Lawful Basis: Our legitimate interest in maintaining a safe, transparent, trustworthy, and resilient platform for both homeowners and trade professionals.
Communicating With You Regarding Your Projects & Account
Purpose & Activity: We process your contact details to deliver vital operational messages, quote alerts, job responses from tradespeople, service updates, security notifications, policy updates (such as amendments to our terms or Cookie Policy), and customer support responses generated via support@mytradresshop.com or +44 7964 9803197.
Lawful Basis: Our legitimate interest in providing transparent communication, offering responsive customer service, sending operational notifications, and facilitating communication between customers and trade contractors.
Marketing, Promos & Personalized Advertising
Purpose & Activity: We build generalized customer profiles based on your property interests and project history to deliver promotional updates, seasonal trade offers, platform newsletters, and targeted advertisements on external ad networks (such as Google and Meta).
Lawful Basis (Direct Marketing & Newsletters): Our legitimate interest in promoting relevant trade services, seasonal offers, and platform developments. You retain the right to opt out or click "unsubscribe" at any time.
Lawful Basis (Targeted Online Ads): Our legitimate interest in presenting relevant home improvement advertising to interested homeowners. Preferences can be managed through your browser settings or directly via our Cookie Policy.
Running & Safeguarding Our Business Operations
Purpose & Activity: We process customer information to enforce our platform terms, conduct internal accounting audits, resolve billing disputes, protect intellectual property, manage customer-tradesperson disputes, handle legal claims, and ensure compliance across all operational branches.
Lawful Basis: Our legitimate business interest in operating NEXRISE TECHNOLOGIES LTD securely, preserving our legal rights, protecting our platform integrity, and safeguarding our corporate assets.
Complying With Legal & Regulatory Requirements
Purpose & Activity: We process and disclose customer data to satisfy legal requirements, comply with mandatory accounting and UK tax retention regulations, respond to formal requests from law enforcement agencies, adhere to court orders, or assist regulatory authorities.
Lawful Basis: Compliance with statutory legal duties, law enforcement requests, and regulatory obligations imposed on us under applicable UK law.
Customizing Your Customer Portal & Dashboard
Purpose & Activity: As you browse www.MyTradesShop.com, we analyze your project history and saved preferences to personalize your customer dashboard, suggest suitable trade categories, highlight featured local professionals, and display relevant home improvement guides.
Lawful Basis: Our legitimate interest in delivering a customized, intuitive, and user-friendly experience on MyTradesShop.
At MyTradesShop, we may convert, aggregate, or process your personal information into fully anonymised data sets. This process strips away all direct and indirect identifying features—such as your full name, contact numbers, specific property addresses, and account credentials—ensuring that you cannot reasonably be re-identified, tracked, or singled out by us, our commercial partners, or any third-party organization.
Because fully anonymised information no longer constitutes personal data under applicable UK data protection legislation (including the UK GDPR and Data Protection Act 2018), we reserve the right to store, analyze, disclose, and utilize this non-identifiable information for any lawful business purpose without further notice or restriction. This includes, but is not limited to, generating home improvement price benchmarks, conducting regional trade demand analysis, evaluating homeowner platform usage patterns, developing machine learning models for tradesperson matching algorithms, and publishing aggregated site statistics.
To operate MyTradesShop effectively, match homeowners with verified tradespeople, process platform transactions, and adhere to UK legal standards, we share customer personal data under the following circumstances:
Connecting Homeowners with Tradespeople
When you post a job and choose to shortlist or engage a trade professional on MyTradesShop, we share relevant contact and project details to enable direct communication and site visits. The tradesperson receives your name, phone number, primary email address, and job location details. In turn, you receive the tradesperson's business name, contact details, qualifications, and public profile link. Your full postal address is protected and only shared when necessary for site inspections or job execution.
Dispute Resolution, Claims & Mediation
In the event of a formal disagreement, contract dispute, or performance inquiry between a customer and a tradesperson, we may release contact details (such as official postal addresses, email logs, and telephone numbers) to either party or accredited mediation providers upon request. Where appropriate, we may also provide project records, messaging transcripts, and transaction logs to facilitate fair, transparent dispute resolution under UK consumer rights frameworks.
Public Job Boards, Community Forums & Search Engines
To help attract responses from qualified tradespeople, summary details of your job postings (such as job title, general town/city location, project description, and non-sensitive budget estimates) may be displayed publicly on www.MyTradesShop.com and indexed by internet search engines (such as Google). Your full street address, direct contact details, and private identity remain hidden from public view. Additionally, any questions or answers you voluntarily post on public modules like "Ask a Tradesperson" will be visible to site visitors alongside your chosen display name.
Operational Service Providers & Payment Processors
We engage vetted third-party vendors, software providers, and infrastructure partners who process data on our behalf under strict legal data processing agreements:
Affiliated Corporate Entities
NEXRISE TECHNOLOGIES LTD may share customer data with parent organizations, subsidiaries, or affiliated business units within our corporate group for central administrative management, cross-platform security analysis, fraud prevention, and unified customer service operations.
Legal Compliance, Law Enforcement & Safety
We may disclose customer information to UK law enforcement authorities, court tribunals, statutory regulators (such as the ICO or HMRC), or legal advisors when mandated by law, court summons, or regulatory direction. Disclosures are also executed to investigate potential fraud, enforce our website terms, or protect the legal rights, safety, and property of MyTradesShop, our users, or the general public.
Business Mergers and Restructuring
In the event that NEXRISE TECHNOLOGIES LTD undergoes a business transition—such as a merger, acquisition by another entity, joint venture, corporate reorganization, or sale of assets—customer data may be reviewed as part of legal due diligence and transferred to the successor entity. The receiving entity will remain bound to process your personal data in accordance with this Privacy Policy.
At MyTradesShop, we enforce robust physical, technical, and organizational security protocols to shield your personal data against accidental loss, unauthorized access, alteration, destruction, or unlawful disclosure. These measures include SSL/TLS data encryption in transit and at rest, secure cloud server architecture, strict role-based access restrictions, periodic penetration testing, and continuous vulnerability monitoring. While we maintain industry-standard security safeguards, no internet transmission or electronic database can be guaranteed as 100% secure, and we cannot guarantee absolute data security.
We retain your personal information for as long as your customer account remains active or as needed to provide our services. Following account closure or inactivity, we archive essential data in accordance with UK statutory limitation periods and accounting obligations. For instance, relevant UK tax, corporate, and financial legislation mandates storing payment records and billing logs for a minimum of six years. Furthermore, we preserve specific account records, job histories, and communication logs to investigate potential dispute claims, enforce contract terms, and prevent fraudulent re-registration by banned individuals.
To operate our platform efficiently, your personal information may be transferred to, stored at, or processed in locations outside the United Kingdom and the European Economic Area (EEA)—for example, where our cloud hosting infrastructure or third-party service providers maintain servers in foreign jurisdictions. Data protection laws in these countries may differ from UK statutory standards.
To guarantee that your personal data receives equivalent protection to that granted in the UK, NEXRISE TECHNOLOGIES LTD implements recognized international transfer mechanisms before any cross-border data flows occur. These include utilizing UK Information Commissioner's Office (ICO) approved Standard Contractual Clauses (SCCs), International Data Transfer Agreements (IDTAs), or relying on official adequacy decisions. You can request details or copies of our international transfer safeguards by reaching out through our contact us page.
Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you possess explicit legal rights regarding your personal data. Subject to legal exceptions and statutory provisions, your rights include:
You can manage and update your basic personal details directly within your customer account dashboard at any time. When submitting a formal rights request via contact us or by emailing support@mytradresshop.com, we may request identity verification documents to protect against fraudulent data disclosures. Please note that certain legal obligations (such as mandatory UK tax retention laws or active dispute proceedings) may require us to refuse or partially fulfill specific requests, which we will explain clearly in our response.
We respond to all statutory data rights requests within one calendar month. If you are dissatisfied with how we handle your personal data or privacy request, you have the statutory right to lodge a formal complaint with the UK data protection supervisory authority: the Information Commissioner's Office (ICO) at ico.org.uk.
At MyTradesShop, we regularly review our operations, platform technologies, and compliance protocols. Consequently, we may modify or update this Customer Privacy Policy from time to time to reflect evolving legal standards, technical changes, or platform enhancements.
Minor administrative adjustments will be published directly on this page with an updated revision date. If we introduce material or structural modifications that significantly alter how we process your personal data or impact your privacy rights, we will provide proactive notification prior to the changes taking effect. These notifications may be delivered via prominent website banners, in-app notifications, or direct email alerts to your registered address, giving you reasonable time to review the updated policy.